Partnership

Many companies today are striving to become data-driven. Becoming data-driven company is about making data and analytics part of the business strategy, its systems, processes and culture. It’s about creating a mindset in which analytics form the basis of all fact-based business decisions, and are embraced by all levels of the organization. Data-driven culture is required in the organization. People is one of the key factors for implementing data driven company. The benefits of a data-driven culture is to examine and organize the data with the goal of better serving one organization’s customers and also bolsters and speeds up business decision-making processes. In fact, Forrester’s report indicates that data-driven companies that harness insights across their organization and implement them to create competitive advantage are growing at an average of more than 30 percent annually and are on track to earn $1.8 trillion by 2021.